RAMageddon sucks folks. Over the past few weeks I’ve been using the Oppo Find X10 Pro Max, a phone I’ve been pretty enthralled by, but its price tag really killed the hype on this one.
The Oppo Find X10 Pro Max is €1,799. You’re not reading that wrong. This non-foldable, MediaTek-powered Android flagship costs just a little bit less than the Galaxy Z Fold 8 (€1,999).
It’s not really Oppo’s fault, and it’s not like the company is alone in this struggle. A comparable Galaxy S26 Ultra in Europe isn’t much cheaper at €1,769, and Xiaomi is also rumored to be running into wildly high prices for its next launch in Europe too. This is just the current state of the tech industry as a whole, largely thanks to AI companies.
But the reactions to Oppo’s pricing have not been quiet, and not just for the European model. Some users on Reddit mention how Oppo’s price matches the latest iPhone 18 Pro Max, how pricing in some regions is disproportionately high, and how you can still get the Find X9 Ultra for less. And I’m right there in that same train of thought.
As mentioned in our review, you’ll be happy with the Find X10 Pro Max. It performs well, has great cameras, and killer battery life, but this price tag really stings in a market where prices are already exceptionally high.
- Review: The Oppo Find X10 Pro Max is a gut punch in a post-OnePlus world
Mirroring that last example, I’d happily go for the Find X9 Ultra, especially if I could get it for less. Even the Find X9 Pro seems like a better deal for many – some have pointed out that last year’s flagship has more memory and a bigger battery in Europe for hundreds less. You can get a Find X9 Pro in Europe right now for around €1,000~, way less than the newer model.
You might be able to get the Find X10 Pro Max for a deal, though. Some UK buyers point outoffers they were able to take advantage of, but nothing changes that Oppo’s latest flagship is very expensive.
Have you been considering the Oppo Find X10 Pro Max? Would you pay full price for it? Let us know in the comments below.
More on Oppo:
- Oppo confirms list of devices getting its Android 17 update, rollout starts this month
- OnePlus will continue software updates, all devices move to ColorOS with Android 17
- Review: Oppo Find X9 Ultra isn’t perfect, but it makes me want to ditch my Pixel anyway
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