Posted
Monday,November 9, 202610:00 am
ARLINGTON, Va. — POLITICO has launched a new mobile app that brings its journalism from 14 power centers and its POLITICO Pro policy and data intelligence together for the first time.
The new app is built for decisionmakers who need deep reporting on political and policy developments and a global look at how decisions being made in one capital are reverberating across others.
With the new app, users will be able to:
- Keep track of news across power centers, with a homepage experience curated by POLITICO’s editors.
- Access a tailored For You feed that reflects each reader’s interests across topics, regions and industries.
- Search reporting most relevant to their interests and surface the most timely results.
- Understand the people and institutions shaping policy through POLITICO’s exclusive directories.
Eligible subscribers can also access POLITICO Pro journalism and data intelligence, as well as the full people directory that allows users to connect with policymakers, officials and institutions involved in news events from Washington and Brussels to Madrid, Ottawa, Sacramento and Canberra.
“POLITICO has always been clear-eyed about providing decisionmakers within and across power centers with the news and intelligence they need to do their jobs. We have built a unique mobile experience with exactly those professionals in mind,” said Francesca Barber, executive vice president for product, audience and AI. “The new app brings together our distinctive and original journalism, our POLITICO pro intelligence and our proprietary data together to reflect each user’s needs and interests that only POLITICO can.”
The app reflects POLITICO’s growing global footprint, including this year’s expansion to Australia and Spain, with a feature that tailors the app’s top news to each country POLITICO covers. And the app showcases POLITICO’s investments in audio and video with easy access to our daily Playbook Podcasts from Brussels and Washington, Decoded by POLITICO, The Conversation with Dasha Burns and On The Road with Jonathan Martin.
“This has been a defining year for POLITICO, and the app is where our readers will feel it most directly. It puts our journalism and our POLITICO Pro intelligence in one place, so a subscriber following a decision in Washington can see how it is landing in Brussels and then find the officials shaping it,” said Goli Sheikholeslami, POLITICO CEO. “That is the kind of tool the decisionmakers who rely on us need to do their jobs. As we head into our third decade, the app is the foundation for how POLITICO will serve them.”
The full power of the app was on display on Election Night. It brought the depth of reporters across the country into one place, the breadth of multimedia assets from video to data graphics, and tailored the experience by location, so app users from Brussels to Sacramento got results and stories most relevant to them.
The app seamlessly integrated POLITICO Elections Live, including our live show featuring POLITICO Global Anchor Dasha Burns’ interview with President Donald Trump, and incorporated a range of features include PF Global’s exclusive polling, insights from POLITICO reporters across the country and vertical video bringing original reporting to life. In addition, subscribers can use the app’s people directories to access updated information on new U.S. Senators and Representatives.
The POLITICO app is available on iOS and Android. Users in the United States can access it through an update to their existing app, while readers who previously used the POLITICO Europe app can download it from the <a href="https://apps.apple.com/us/app/politico/id358305912″ rel=”nofollow noopener” target=”_blank”>Apple App Store or Google Play.
POLITICO is a global news organization focused on politics and policy, relied on by decisionmakers and audiences around the world. Founded in 2007, POLITICO has more than 1,000 journalists and publishing professionals based in 14 power centers on three continents. Its reporting explains who holds power, how it is exercised and what it means for governments, businesses and societies.
POLITICO Pro, launched in 2011, is a subscription news service delivering in-depth coverage of the business of government for policymakers, executives and advocacy leaders. These innovations have established POLITICO as the most successful digital news startup of its generation and a rare example of a growing, profitable and sustainable news organization.
POLITICO is a subsidiary of Axel Springer SE, a family-owned global media company headquartered in Berlin and New York. Axel Springer is dedicated to shaping the future of journalism in the free world, believing that a free and informed society is essential to democracy. Learn more about Axel Springer.
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