The all-new Google Pixel Tag has officially arrived and is now available for purchase. The new Google Pixel Tag item tracker is now live at $29.99 for one of them and $99.99 for the 4-pack – that’s $25 a pop.
Google Pixel Tag now available for purchase
- 1-pack Google Pixel Tag $30 | Amazon and Google Store
- 4-pack Google Pixel Tag $100 | Amazon and Google Store
Google Pixel Tag only comes in the Fog colorway with a metal and polycarbonate build housing a user-replaceable CR2032 coin cell battery that lasts for over one year. The splash, water, and dust resistant Google tracker is rated IP67 with a maximum depth of 1 meter for up to 30 minute.
Ultra Wideband for Precision Finding is in place here alongside Bluetooth channel sounding and a built-in speaker to help track your gear down when nearby – you can click the onboard button to trigger a loud chime on your phone when both devices are close by. The Pixel Tag is also the first Find Hub tracker of its kind to feature NFC pairing, allowing you to simply tap the decide to your phone to access its settings.
According to Google, privacy is paramount here with encrypted device location data that is not stored on the Find Hub network – built with “privacy protections from the ground up, the network helps ensure your devices and their locations stay private.”
Delivering a proper first-party item solution for Find Hub, complete with UWB, the ring my phone feature, and NFC, this far it appears Google Pixel Tag is the gold standard item tracker for Android devices, and quite possibly the perfect gift for just about any Pixel user on your list this year.

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